First Impressions

Whether we like it or not, the old adage, “don’t judge a book by its cover” gets thrown right out the window when it comes to real estate.

It only takes about 30 seconds for a buyer to decide whether or not they are interested, so it is crucial that the first impression is the best you can make. If you liken it to a job interview, would you ‘sell yourself’ wearing dirty clothes, unbrushed hair and questionable hygiene?

As the exterior of a house is the FIRST thing buyers see, it is one of the most defining factors on the number of visitors who come to an open house, how many views it gets online and ultimately if a property sells and for how much. The only exception is if the property is being sold as a complete knockdown.

So what does the exterior reveal about a property?

Well, despite the obvious, the exterior reveals the aesthetics. The style of the house, the era it was built, any architectural features and materials used.

Looking beyond the actual house, the gardens, any additional structures (such as garages, carports etc.) and fences/gates are also swept in during the first impression.

What the exterior also reveals is the tone of the property. In other words, what you’d expect to find in the inside (and what may be lurking in the backyard). Messy, rundown outside = messy rundown inside.

What can you do to improve that first impression?

I know what you’re thinking, Expensive. But not necessarily.

Yes, you will have to spend money, but without sounding clichéd, it is the only way to make money. A little spent widely will yield a much larger sum back.

On the cheap

Gardening: In most cases, unless you are planning to completely re-plant the whole garden, this will cost you a big tub of elbow grease. Rack the leaves, pull out the weeds, mow the lawn and trim those hedges and trees.

Clean: If you haven’t got a high-pressure hose, hire, borrow or buy. Wash down your house, scrub the driveway and clean out any balconies or verandas.

Remove: You know that old trailer sitting out the front of your house collecting rust? Get rid of it! If there is any junk lying around, broken pot plants, garbage – clear it all out and take it to the dump! Better still, if there’s a council clean up, all you have to do is put it out front to be collected.

A bit more expensive

Roof: How often do you look up? Broken tiles or mould on your roof is a big turn off. If there are any structural problems, these will show up on the building inspection, so repair or replace your roof if needed and reap the benefits.

Windows: They are the eyes to a home; so if they are looking weary or are damaged, have them replaced. It is vital from a safety perspective that all windows are intact and secure. If you have second storey, windows need specific safety features.

Paint: Yes, house painting is expensive, but the difference a new coat of paint can have on a house is astronomical. Choose a neutral shade and ask advice before embarking on this task. You can try to DIY, but hiring a professional here is best.

Just remember, first impressions count. So make it the best one possible!

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